Ideation/Production Design
The Grand Portage
HBC approached us looking for help to create a unique footprint to showcase their Grant Portage Campaign. What we created was a fully portable retail cabin, and camp site set up that was assembled and showcased all across Canada over the course of the campaign.
The footprint need to be able to work in different settings, be portable, temporary and attract as much attention as possible. The footprint contained multiple photo opportunities, tileable floor tiles, an open air retail cabin as well as information displays to educate visitors about the campaign objectives.
Client
HBC
Role
CONCEPT IDEATION/DEVELOPMENT
GRAPHIC DESIGN
PRODUCTION DESIGN
Bow Street & Back
Tasked with creating an incentive program for bartenders across Canada, we executed a surprise 24hr trip to Ireland for the top-selling bartenders. This concept was initially pitched for another company - where a Canada Day celebration would have consumers doing a 24hr Atlantic Breakfast to Yukon Campfire. What turned out to be logistically impossible for one client - ended up being an unforgettable experience for a deserving group of Jameson’s favourite bartenders.
Client
Corby Wine & Spirits
Role
CONCEPT IDEATION/DEVELOPMENT
GRAPHIC DESIGN
Explore Your Store
As a part of new store launches across Canada, we were asked to create an experiential learning program for customers to get re-acquainted with the layout of their local stores.
We had all hands on deck with multiple checkpoints throughout the store for a scavenger hunt-type experience loaded with prizing and educational opportunities to showcase Canadian Tire’s core brands.
Client
Canadian Tire
Role
CONCEPT IDEATION/DEVELOPMENT
ART DIRECTION
GRAPHIC DESIGN
PRODUCTION DESIGN
